13 Ways to Monitor Your Brand on Social Media: Do You Know What Is Being Said About Your Company Online?
Written by Jeff Bullas - View Comments
Categories: Social Media
I recently wrote a post about 28 Reasons Why The CEO Is Afraid Of Social Media and I received a lot of comments from people about how they often heard some of these reasons, either as internal advocates of Social Media or as external consultants.
They said they came up against CEO’s and management that were afraid of the conversations they might hear on social media and the many reasons why they as a company and brand shouldn’t be and won’t be participating. A few of these excuses were.
- It could damage the company’s reputation
- We will lose control of our brand and image
- They are terrified of feedback and truth